FOOTBALL BRINGS PEOPLE TOGETHER
A historical match
On Saturday April 20th, The BIF ALL STARS played a friendly match against the AJAX LEGENDS at Amsterdam Olympic Stadium in a match filled with legendary footballers of African descent from past and present making epic plays, all in the name of Unity.
SuperHeroes is proud to be one of the partners that brought The Ultimate Match To Unite to life, with all proceeds from this momentous match dedicated to advancing BIF (Black Impact Foundation) sports, scholarship, health, and community-building initiatives.
The match itself left everyone on the edge of their seats, as these incredibly talented footballers ignited the pitch, from Seedorf, Davids, Dida, Litmanen, there were literally legends everywhere.
The friendly match ended 4-2 to AJAX LEGENDS, the energy was palpable, and the camaraderie on the pitch and even in the crowd was infectious!
PLAY TO UNITE
BIF ALL STARS mission is to foster inclusivity in a world that is heavily divided, all through the slogan of PLAY TO UNITE, because nothing brings people closer together than sports.
SuperHeroes was approached by BIF ALL STARS to help bring this ultimate match to life and get the seats filled for this epic charity game.
We put our strategy, creative and production powers together to get people off their phones and into the stands at the Olympic stadium, for a match that couldn’t have been more successful.
This match is the first of many, next stop: the world!