There’s something in the air over at Netflix

The highly anticipated final season of The Umbrella Academy received a send-off that was truly out of this world. SuperHeroes and VFX maestro @shutterauthority took the celebration to new heights by creating a stunning visual spectacle: umbrellas from all over the world sweeping through cities and floating into space in a mesmerizing mass exodus.

From city streets to outer space

In collaboration with our team at JIMMY, we orchestrated a shoot that spanned New York, Mexico City, and even the space station orbiting above Brazil. The result? Fans were hooked. In just two days, the video garnered over 2.5 million earned views on Instagram, with engagement levels reaching new heights. The teaser not only generated buzz for the upcoming season but also perfectly captured the essence of a show known for pushing the boundaries of imagination and creativity.

The campaign's surreal, cinematic quality set the tone for what promises to be a thrilling conclusion, leaving fans eager to see how the story will wrap up. It's a fitting tribute to a series that has consistently delivered jaw-dropping visuals and a storyline as unpredictable as it is compelling.

As excitement continues to build, Netflix’s The Umbrella Academy proves once again that it’s not just a series, but a creative force in its own right.