the news

October 23 | 2012

LG So Real It’s Scary

Stepping into the elevator for another mundane day at work, a handful of unsuspecting office-workers get the surprise of their lives…

Shooting away into oblivion revealing the lift shaft below, the elevator floor crumbles beneath their feet in a split second of weightlessness freefall. Stomach and heart battle with bulging

September 16 | 2012

A very existential introduction to TIM MAIA

The greatest (and craziest) soul singer you never heard of.

Every Brazilian has at least 798 stories about him.

He lived his entire life on the very edge of everything: he single-handedly revolutionised popular music in Brazil, he force-fed his record label bosses LSD; he had over 120 lawsuits filed for and

September 6 | 2012

LG: Don’t miss a ball

Football is popular in Holland. Very popular… When you are fan of a team, you want them to win. You want to see every game, every ball, every goal, in real life or on screen. Well, LG now has a great new deal: on the new LG Optimus L5 and

August 17 | 2012

The 3rd screen is here!

Roseanne…you know? The Queen of white of trash who dubiously – whether by birthright or sexual favour – nabbed herself a self-titled show on 90s American television? Yeah her. Well she’s all set to get Roasted as one of Comedy Central’s most famous shows return to our screens, this

July 13 | 2012

Unboxing Faberyayo & LG

So what do you do when you are looking for a new camera? Or TV? Or mobile phone? You search online. And what do you find? Lots of people in their living rooms unpacking the boxes telling in great amateur videos what they think of the product… Awesome stuff. We

June 25 | 2012

Diesel Fresh & Bright: The Art of Color

The new Diesel Fresh&Bright campaign is launched! And here’s a bit of background…

Diesel Fresh & Bright has been renewed, and we had to tell the world. The key challenge – to create an experience that would frame Diesel’s extraordinarily colourful underwear line as a premium product

June 24 | 2012

Fiets Beats

Let’s get some beats out of our bikes. A short experiment involving tunes, tires, wheels, a saddle and some bbbbeats. The result of one of our Freak Fridays, the biweekly play days (with an extra heads up to David!).

May 27 | 2012

The KLM Holiday Game

We wish you lots of holidays! But first, you’ve got to earn them… Based on the good old memory game (addictive as ever), we invite people to stretch their brains on their own future holiday pics in the KLM Vakantiespel. And it’s a huge success: already hundreds of thousands of

May 11 | 2012

Cube All Year Round

SuperHeroes Fred & David were busy this week cooking up an animation for a contest submittal (GSG 5 Second Project).

What started as a simple cube animation turned into a little cube world inhabited by our polygon hero, living life day to day & season to season. We like to think

May 5 | 2012

The Ten of 2012

The year 2112. In what world will we be living? And what will we think when we see objects from 2012, so common for us today? We guessed we’ll be pretty much amazed… For the 100th year anniversary of the Dutch Open Air Museum (Nederlands Openluchtmuseum) we have launched a brand new