September 6 | 2012

LG: Don’t miss a ball

Football is popular in Holland. Very popular… When you are fan of a team, you want them to win. You want to see every game, every ball, every goal, in real life or on screen. Well, LG now has a great new deal: on the new LG Optimus L5 and L7 mobile phones, you get Eredivisie Live (the football pay channel) for free. And us SuperHeroes, got the privilege to tell everybody it.

So here’s our latest campaign: Don’t miss a ball. It’s an in-your-face-campaign…yes, literally in-your-face. We actually made a TV-commercial for it. And an exclusive online version, in which we reveal how not-to-miss-a-ball…

The campaign we created is rather large, with an online film, the TV-commercial, a microsite, outdoor and print. You won’t miss this ball. Check

The commercial:

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