Can men multitask?
Made with love in
Amsterdam
LG
So Viral it’s Scary
BRIEF
Maintain LG’s position in the spotlight, of being market leader in IPS monitors, this time focusing on the screens’ multitasking capabilities.
THINKING
Universally known is that men can’t multitask. This was our starting point, a new fresh take on the hugely successful So Real it’s Scary series.
RESULT
The film has received over 6 million views – another success story in our LG viral series, ’So Real It’s Scary.’
